Zamil Industrial holds Onezday quarterly management get together
Saturday, 16th October 2004
Guest Presenter highlights Business Retention and Development via Enhanced Customer Satisfaction Levels
Zamil Industrial Investment Company (ZIIC), the international manufacturing and fabrication group focused on growth segments of the construction industry, held its second 'OneZday' quarterly management 'get together' forum recently. Over 100 managers and supervisors from the group's three sector businesses, Zamil Air Conditioners, Zamil Steel and Zamil Glass, attended the event at the Carlton Al Moaibed Hotel recently.
Characteristic of the series, the forum provides an opportunity for participants to gain an insight into 'hot topics' relevant to business and industry in the region. The theme of this event was sustaining and developing business through customer satisfaction and the methods by which this can be achieved at a corporate and manufacturing level.
"Our guest speaker was Mr. Bassem P. Fakhry from GE Energy Services. He shared his knowledge and expertise in the area of internal process improvements and responsiveness in order to achieve marked improvements in customer satisfaction levels, and his presentation explained how this is a key conduit to retaining and developing business opportunities in a competitive international environment," said Mr. Abdulla M. Al Zamil, ZIIC Chief Operating Officer, who opened the event.
The main focus of the presentation was on Six Sigma and its evolution at GE Energy since it was first launched as a corporate initiative in 1995. Bassem started with a brief introduction to the principles and methodology of Six Sigma, as well as the concepts of "6Sigma Quality" & Process Capability, illustrated by a steel manufacturing example. He then discussed the central uses and benefits of Six Sigma which GE learned and applied over the years ' as a process to drive continuous improvement and defect reduction, as an enabler of change and leadership development, and as a company-wide culture driven by greater focus on customers and making them more successful.
The OneZday event series serves several purposes: as a networking opportunity within ZIIC to meet, discuss and challenge each other; as a forum to share knowledge and insight into each of its business units; as well as a learning exercise in which the breadth of knowledge of the ZIIC team is expanded.
The attendees had a chance to participate directly through an interactive Question and Answer session with Mr. Fakhry. Audience feedback was overwhelmingly positive with comments confirming the informative, educational and immensely enjoyable nature of the event.
About Bassem P. Fakhry
Bassem is Region Quality Leader / Six Sigma Master Black Belt for GE Energy Services (GEES). He is based in Dubai and covers the Africa, India, Middle East (AIM) region. In this role, Bassem's main focus is driving customer satisfaction improvements through execution excellence in after-sales services.
As part of his core responsibilities, Bassem also mentors other regional Quality team members (Black Belts), who in turn work with the GEES team (Green Belts), undertaking projects that employ Six Sigma methodology & tools to drive internal process improvements and greater responsiveness to customer needs, issue resolution, and fulfillment quality.
Bassem holds a B.E. in Mechanical Engineering and an MBA from the American University of Beirut.
About GE Energy Services
GE Energy Services is one of the largest divisions of GE Energy comprising a number of business units which provide technology-based products & service solutions to the global energy industry, including turbine & generator spare parts, installation & field services, shop inspection & repairs, contractual services, energy rentals, transmission & distribution network reliability & automation, and optimization services.
About GE Energy
GE Energy (www.gepower.com) is one of the world's leading suppliers of power generation and energy delivery technology, with 2003 revenues of nearly $18.5 billion. Based in Atlanta, Georgia, GE Energy provides equipment, service and management solutions across the power generation, oil and gas, transmission and distribution, distributed power and energy rental industries.
